September was when the journey really took off.
We worked really hard with Google to establish and grow our pay-per-click product and we were lucky enough to be chosen by them to be a partner. We flew James and Tom from the team over to Google’s HQ in California to learn more about where we could go next. Here are some pics…
September was a really busy month as we also welcomed in the current Creare Executive Team. These guys are a talented bunch who have joined James and Nick in developing Creare into what it is today.
Have you heard of the phrase 'mobile responsive?'
It basically means that your website is able to adapt its size and functionality to any device that it's viewed on and Google really likes this. We thought it would be useful if you were able to discover if your website had this ability quickly and easily so we developed our Mobile Friendly Checker. Why not try it out?
We love to talk about our customers, their businesses and how we’ve been able to work together to help them experience growth.
The Search Awards is a great forum for this and last year we entered five categories and were really pleased to be shortlisted for four. We are back on the bandwagon in 2015 and with more tools, stories and experiences to share, we are hoping for a top spot.
Here are a few pictures of last year’s awards night (we’ll keep the video to ourselves for now)…
We love a good boogie here at Creare and the annual Christmas party is definitely a highlight of the team’s social calendar.
As well as having a really good party, we take the opportunity to give out some awards to recognise that year's great achievements.
Here’s a sneak peak…
The New Year came and we had something else to celebrate. Seven of our web designs were awarded with Magento certifications. Magento is the top platform for building ecommerce websites so with experts in-house, we can offer customers the very best service for their online shops. Well done guys!
You know what they say, new year, new start and January 2015 saw that for us with the introduction of our two lovely Web Project Managers. Lucy and Claire do a great job overseeing all of the websites that we build. They make sure that our customers are kept informed every step of the way.
Everyone loves getting a new home and in February 2015, we got ours.
The brand new Creare website was launched and showcases the talent and creativity of the people that work for us. Have you taken a look?
As we’ve mentioned, we do really love hearing how our customers are getting on and we wanted to capture some of their stories which is why we chose to dedicate a whole section of our new website to their testimonials. Hear from six of our clients here: Creare Customer Stories
In March 2015, our partnership strategy really started to ramp up. Now that we had seven certified Magento developers alongside a strong industry presence, Magento asked us to partner with them as one of six companies worldwide that work directly with small businesses. This is a fantastic relationship to have. We get lots of training, support and advice from the team at Magento that enables us to provide our clients with the best solution and most up-to-date practices.
Our Account Management team were busy bunnies during this month too as all of them finished taking Google Analytics certifications and passed. We now have over 17 people qualified with more in training as we speak.
In this month, we kicked off our sponsorship for the UK’s largest small business start up competition The Pitch. The Pitch supports businesses that are up to three years old in the UK, it offers them a platform to share their story, provides them with some great advice and content as well as equipping them with the skills they need to grow.
We write content, speak at events, sit on the judging panel and take one to one sessions with the applicants with the aim of giving them some good advice and they start their entrepreneurial journey.
Keeps your eyes peeled in the November press to see who won the competition!
May 2015 saw the launch of our Advice Centre. The aim of this resource is to ensure that business owners have access to the most recent and relevant advice and support coming out of the industry. Take a look at some of our most popular posts…
Remember Vicky who we spoke about in October 2014? Well in May, she passed her Hootsuite certification with flying colours. Making sure our people are certified and at the cutting edge of their field is really important to us as it means our customers are being given the best service.
Some of our clever guys here at Creare built an extension a while back that enabled our ecommerce customers to have fully optimized websites. The extension provides some tips and tricks that means our Magento websites will always be at the front of the field.
June 2015 saw the download of this extension reach 6,000. What a landmark!
Creare's Digital Health Check helps you to understand how your current online presence is performing and provides tips and advice on areas to improve.
The integrated campaign planner then helps you discover the opportunity for your business to embrace digital marketing.
We provide a report detailing your results and recommendation, and we do this all for free.
July was a really important month for Creare.
For the previous 12 months, the company had been on a journey and July 28th in particular culminated some of the hard work, learning and innovation that we've been walking through.
We hosted an event called 'Digital Demystified' at Google, London where we joined with customers, media, partners and staff to showcase and launch the Creare three step solution and to celebrate our customers who work tirelessly to maintain, grow and support their businesses across the UK.
The three step solution looks like this:
This checker takes your website's URL, tests it and then helps you to understand how your current online presence is performing. It then provides tips and advice on areas to improve.
The Creare bundles provide holistic marketing solutions that are tailored to your businesse's needs.
Our new reporting puts you in control. We help you understand your results but we also highlight the key information so that you can take action.
Here were the key speakers at the event…
During July we also launched our new brand ‘Our People, Your Team.’ This wraps up how we work. We are our customers' team of experts who work with them to develop a complete digital solution tailored to their business. We are partners, not faceless techies at the end of an email.
Digital marketing requires more than just a good website.
The Creare bundles provide holistic marketing solutions that are tailored to your business needs.
By answering a few simple questions, we are able to recommend which collection of products would meet your requirements.
Knowing how well your website and marketing campaigns are working is crucial to understanding how your investment is paying off.
Our new reporting puts you in control. We help you understand your results, but we also highlight the key information so that we can take action.
Furthermore, with your Digital Account Manager always on hand, your marketing investment is in safe hands.
August saw our partnership strategy continue.
Constant Contact are an award winning industry leader when it comes to email marketing, with over 600,000 customers they have the right tools and knowledge to really get your email marketing off the ground! As part of the partnership, we now offer Constant Contact's email marketing solutions to our customers.
We mentioned in April about our sponsorship of The Pitch, well we work alongside Constant Contact on The Pitch too!
Warren Knight has over 20 years' experience in marketing and selling products and services globally and over 7 years in social media and ecommerce. Warren really understands the value of digital within the business and now writes some amazing content for our Advice Centre.
The launch of Creare’s digital account management team saw us move towards having a single point of contact for our customers when it comes to keeping them informed of the progress of their digital marketing strategy. Prior to this, the speed at which the industry adapted towards holistic strategies saw some customers having multiple points of contact across social media marketing, organic and paid search. We invested a massive amount into training the team on all of our digital products and improved our customer journey vastly along the way.
September saw Creare form a partnership with Reviews.co.uk to offer all of our clients an industry leading reviews platform at a discounted rate. Trust and social proof are an ever more important factor of a holistic marketing strategy so we're delighted to be recommending the best-in-class service offered by Reviews.co.uk