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Google Have Spoken

Tuesday was D-day. Social media channels spread the fear, #Mobilegeddon was trending on Twitter and everyone still thinks the end is near. But is it really?

A Reminder of the Changes

Have you ever been on the move and needed to search for something on Google?

You’ve gone onto your phones browser app, typed in a search term and waited. In a rush, you’ve clicked onto the first URL that appears but guess what? It’s useless. You spend the next moments trying to manually shrink and stretch the screen so you can click on and read the information that you need. After scrolling around for a few minutes, unsuccessfully finding what you’re after, you click the ‘back’ arrow in order to attempt a different website in the hope it’ll be a bit more user friendly.

Mobile friendly websites are those that adapt to suit the device they are being viewed on whether a tablet, phone or desktop and from today, Google are favouring websites that do this in their searches.

How Are They Doing This?

In techie terms, Google have changed their algorithm to favour mobile friendly websites.

Algorithms are basically clever computer programs that scan the internet and search for clues to give you back exactly what you want when you type in a search term.

So Where Does Your Website Stand?

It’s good to be in the know. Maybe you know whether your website is mobile friendly or not but what should you do if you’re not sure? We have created a simple mobile friendly checker that quickly checks what your site looks like on mobile devices. Simply type in your URL, click ‘test’ and wait to see the results.

What Next?

If your website is mobile friendly, sit back, relax and wait for the traffic to flow to you. However if you find that your website isn’t mobile friendly, we have experts on site that can give you advice as to how to move forward and turn things around.