3 posts found.


Customer Buying Cycle Part 2: How To Measure Your Content’s Success

Last month I looked at the importance of implementing the ‘Customer Buying Cycle’ into your approach to content marketing, and how it helps you target the right segment […]

Tom McShane

Creative Content Marketing – Tools vs Humans

When we see a piece of great content such as this; Trainline Festival Finder   or this TripTease use of Pinterest; it makes you wonder who is the […]

Jenny Pilley

Curated Content – What to Do with Historic Content According to Erin Everhart

During the 7 years I’ve been working in SEO, I’ve read countless articles about content and its impact on rankings. But over this time, what has happened to […]

Jenny Pilley