3 posts found.

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Customer Buying Cycle Part 2: How To Measure Your Content’s Success

Last month I looked at the importance of implementing the ‘Customer Buying Cycle’ into your approach to content marketing, and how it helps you target the right segment […]

Tom McShane
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Creative Content Marketing – Tools vs Humans

When we see a piece of great content such as this; Trainline Festival Finder   or this TripTease use of Pinterest; it makes you wonder who is the […]

Jenny Pilley
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Curated Content – What to Do with Historic Content According to Erin Everhart

During the 7 years I’ve been working in SEO, I’ve read countless articles about content and its impact on rankings. But over this time, what has happened to […]

Jenny Pilley